Wednesday, April 7, 2010

Sara's website

http://www.district196.org/evhs/academics/journalism/saraolson/index.html

My Website

http://www.district196.org/evhs/academics/journalism/pederson/index.html

Friday, March 19, 2010

morals paper

Two days ago the senior class took the health and wellness survey for the third time since they have been in school. Asking questions that are meant to be personal and preserved to the individual mind people were reminded that the moral standard within each person and student body has changed. Some might say that it has changed dramatically. With things like drugs and alcohol not being a big deal anymore it might be time to reevaluate student’s outlooks on the subjects. I asked Amanda Rickert what she thought the moral standard was for the average high schooler she replied “None, people don’t really care about what they do anymore, they want to have fun and do what they want and not listen to the rules”. Coming straight from the source, a high schooler, she even agrees that morals aren’t as important to people as they used to be.

At Eastview the biggest problem is probably partying. Every Monday when you come to school and sit down at a table or desk you hear a conversation behind you and it is people discussing their weekend. Parties they went to and who was there and what they were doing and when they are partying again. It is a very common occurrence; it’s not a big deal to party like it once might have been. “Partying has changed in the past 5 years, I have an older sister and her and her friends never did the things we do today”. The younger demographic is also starting younger and younger with partying, which can lead to even more trouble in the future.

There will never be a way to completely eliminate teen drinking and partying but there are ways to reduce it. Schools are already trying by adding health and wellness classes into the curriculum but there are better ways. Educating students on the risks and harms should start earlier. Kids are starting to drink earlier and earlier so there is no reason not to start educating people at a younger age. There should also be a push to get parents to be more involved in what happens in a teens life. They should talk more to there kids and try and prevent what could be a very big problem in the future.

Wednesday, March 17, 2010

Morals rough draft

Two days ago the senior class took the health and wellness survey for the third time since they have been in school. Asking questions that are meant to be personal and preserved to the individual mind people were reminded that the moral standard within each person and student body has changed. Some might say that it has changed dramatically. With things like drugs and alcohol not being a big deal anymore it might be time to reevaluate student’s outlooks on the subjects. I asked Amanda Rickert what she thought the moral standard was for the average high schooler she replied “None, people don’t really care about what they do anymore, they want to have fun and do what they want and not listen to the rules”. Coming straight from the source, a high schooler, she even agrees that morals aren’t as important to people as they used to be.

At Eastview the biggest problem is probably partying. Every Monday when you come to school and sit down at a table or desk you hear a conversation behind you and it is people discussing their weekend. Parties they went to and who was there and what they were doing and when they are partying again. It is a very common occurrence; it’s not a big deal to party like it once might have been. “Partying has changed in the past 5 years, I have an older sister and her and her friends never did the things we do today”. The younger demographic is also starting younger and younger with partying, which can lead to even more trouble in the future.

There will never be a way to completely eliminate teen drinking and partying but there are ways to reduce it. Schools are already trying by adding health and wellness classes into the curriculum but there are better ways. Educating students on the risks and harms should start earlier. Kids are starting to drink earlier and earlier so there is no reason not to start educating people at a younger age. There should also be a push to get parents to be more involved in what happens in a teens life. They should talk more to there kids and try and prevent what could be a very big problem in the future.

Tuesday, March 16, 2010

Pre- writing

1. What is a problem/issue that our entire student body (our school, community, country, etc.) faces today?
-declining moral standards in high schools

2. What is your view/position on the problem or situation?
- there is declining moral standards

3. What would you like to achieve with your editorial? (What is the desired result?)
- show peoples opinions on the matter

4. How will you persuade your audience to adopt your viewpoint as theirs? List at least 4 persuasive points.
- with high school interviews and statistics

5. How will you motivate your readership to action in your conclusion?
- motivate to talk more about it and if doing bad things is really right for you

6. How will your editorial serve a public purpose?
- its an issue on many peoples minds now

Monday, March 15, 2010

Dance final draft

I have danced my whole life. It is what I really love to do. I took many different styles of dance before I was in high school to improve my variety and technique. But when I got to high school everything was so different than it was before. I was used to dance at a dance studio where you pay to go there. You compete at dance competitions and you go to nationals in the summer, then you repeat the process again. In high school, dance is considered a sport by the Minnesota state high school league, even though people don’t respect the hard work and effort that we do, enough to call it a sport. But never the less it is a sport. Everything immediately became more intense. Practices were harder and you were pushed to improve more in a week than you would in months of studio. Everyday we were pushed with a fire and a will that I hadn’t experienced. It was the will and the fire to win. Everyone who wanted to be there wanted to win, and by the teams previous track record not winning wasn’t an option, it was just something we had to do. “We are all really dedicated and all want to work as hard as we can, its just what we do” said by senior Katie Scheidler.

Once I started high school dance there were so many other opportunities to improve. And a dancers year was really split up into 5 sections. The first part of the year is the summer phase. People are tired from the previous school year and want to rest but being a dancer you have to constantly be honing your skills or you will lose them. “I am constantly practicing my skills and other styles to keep my variety up” Erica Tramonte explains. So right away first week of summer you start with district camps. It is a week or two of just straight dance classes, you come stretch work on skills and then learn a combo (a short dance combination). You work hard and improve there is nothing more to it. The next part of the summer is JFK (Just For Kix) camp and practices. This is when we learn our homecoming routine and JFK competition dance. It is three days of intense practices followed by a four day intensive camp. You dance for 8 hours a day and bond with the team. After JFK the team goes to Larkin to train with the best dance instructors in the Midwest for two weeks. Its hard but most would say that they grow the most as dancers in those two weeks than in any other part of the year.

Then starts the second phase of the year, fall season. Fall season, for those that are really in dance team for the long haul, is really our training time for winter season. We build our endurance, strengthen our skills and practice our performances. We perform at all of the home games and learn many new routines. Fall season is usually more low stress and fun than other parts of the year. We are all just coming together as a team and getting to know each other.

The third part of the year is by far the hardest and is the most intense and physically demanding, our winter season. Right away on the first day we are already competing. We are re trying out and competing for those 30 spots on varsity. Everything we do during this season has a purpose and a greater meaning. We repeat and repeat and run and drill to condition our bodies to do our routines perfectly because making a mistake is not ok. Making a mistake can mean the difference between 1st and 4th place. The season is so competitive and mentally draining but if you make it through it is always worth it in the end. Even if there is no medal around your neck.

The next and some people would say the most fun part of a dancers year is Bravo! It is low stress for us and after winter season low stress is needed. Dancers also love bravo because it I just dancing. There are no strings attached. There is no expectation and you can just dance because you like it. “Bravo is the most fun part of the year. I will show up hours early for bravo and stay as long as they want me to because I love it so much” junior Renee Dahlberg explains. “We just get to dance and there is no competitive environment, we do it because we love it” Erica Tramonte.
The final part of the year is the spring dance show. This is also just for fun with no stress or competition. We get to take the styles we like and dance to the music we choose. You get to dance with all of your other friends that are in dance tech. As a senior it will be nice to have this last experience dancing in high school because I know it will be a good one and I will get to dance with all of my friends one last time.

This year as a dancer everything changes. We don’t just do the process to repeat it again, after the year is over we are done. Some of the girls on the team are then done dancing for good, some will move on to dance in college. I am planning on dancing in college, and the thought of having a new routine and schedule is so exciting. I will be trying something totally new. But for me to continue dancing I need to keep myself in shape for the time being. Usually what happens is that we don’t work out and have the thought in our brain that fall and winter season have to start sometime so I will just get in shape then. We don’t have that this year so we really have to push ourselves to keep in shape and keep dancing.

Dancing is what I really love to do. It is expressive and it keeps me in shape. I would never trade it for any other sport or activity this school has to offer. The lessons and skills I learned from being on a team and working together so closely with so many girls will stay with me forever. I am excited though to continue my dance career next year in college. I need a change and change is always good. And as a dancer you always need change to keep your skill growing.

Rough draft. dance

I have danced my whole life. It is what I really love to do. I took many different styles of dance before I was in high school to improve my variety and technique. But when I got to high school everything was so different than it was before. I was used to dance at a dance studio where you pay to go there. You compete at dance competitions and you go to nationals in the summer, then you repeat the process again. In high school, dance is considered a sport by the Minnesota state high school league, even though people don’t respect the hard work and effort that we do, enough to call it a sport. But never the less it is a sport. Everything immediately became more intense. Practices were harder and you were pushed to improve more in a week than you would in months of studio. Everyday we were pushed with a fire and a will that I hadn’t experienced. It was the will and the fire to win. Everyone who wanted to be there wanted to win, and by the teams previous track record not winning wasn’t an option, it was just something we had to do. “We are all really dedicated and all want to work as hard as we can, its just what we do” said by senior Katie Scheidler.
Once I started high school dance there were so many other opportunities to improve. And a dancers year was really split up into 5 sections. The first part of the year is the summer phase. People are tired from the previous school year and want to rest but being a dancer you have to constantly be honing your skills or you will lose them. “I am constantly practicing my skills and other styles to keep my variety up” Erica Tramonte explains. So right away first week of summer you start with district camps. It is a week or two of just straight dance classes, you come stretch work on skills and then learn a combo (a short dance combination). You work hard and improve there is nothing more to it. The next part of the summer is JFK (Just For Kix) camp and practices. This is when we learn our homecoming routine and JFK competition dance. It is three days of intense practices followed by a four day intensive camp. You dance for 8 hours a day and bond with the team. After JFK the team goes to Larkin to train with the best dance instructors in the Midwest for two weeks. Its hard but most would say that they grow the most as dancers in those two weeks than in any other part of the year.
Then starts the second phase of the year, fall season. Fall season, for those that are really in dance team for the long haul, is really our training time for winter season. We build our endurance, strengthen our skills and practice our performances. We perform at all of the home games and learn many new routines. Fall season is usually more low stress and fun than other parts of the year. We are all just coming together as a team and getting to know each other.
The third part of the year is by far the hardest and is the most intense and physically demanding, our winter season. Right away on the first day we are already competing. We are re trying out and competing for those 30 spots on varsity. Everything we do during this season has a purpose and a greater meaning. We repeat and repeat and run and drill to condition our bodies to do our routines perfectly because making a mistake is not ok. Making a mistake can mean the difference between 1st and 4th place. The season is so competitive and mentally draining but if you make it through it is always worth it in the end. Even if there is no medal around your neck.
The next and some people would say the most fun part of a dancers year is Bravo! It is low stress for us and after winter season low stress is needed. Dancers also love bravo because it I just dancing. There are no strings attached. There is no expectation and you can just dance because you like it. “Bravo is the most fun part of the year. I will show up hours early for bravo and stay as long as they want me to because I love it so much” junior Renee Dahlberg explains. “We just get to dance and there is no competitive environment, we do it because we love it” Erica Tramonte.
The final part of the year is the spring dance show. This is also just for fun with no stress or competition. We get to take the styles we like and dance to the music we choose. You get to dance with all of your other friends that are in dance tech. As a senior it will be nice to have this last experience dancing in high school because I know it will be a good one and I will get to dance with all of my friends one last time.
This year as a dancer everything changes. We don’t just do the process to repeat it again, after the year is over we are done. Some of the girls on the team are then done dancing for good, some will move on to dance in college. I am planning on dancing in college, and the thought of having a new routine and schedule is so exciting. I will be trying something totally new. But for me to continue dancing I need to keep myself in shape for the time being. Usually what happens is that we don’t work out and have the thought in our brain that fall and winter season have to start sometime so I will just get in shape them=n. we don’t have that this year so we really have to push ourselves to keep in shape and keep dancing.
Dancing is what I really love to do. It is expressive and it keeps me in shape. I would never trade it for any other sport or activity this school has to offer. The lessons and skills I learned from being on a team and working together so closely with so many girls will stay with me forever.

Monday, March 8, 2010

Final draft

As Seniors in the class of 2010 start to look toward graduation and their graduation parties they are all hit with the same problem. This year there is not many good dates to have a grad party. All parties are going to be stacked up within a few short weekends. With some people depending heavily on the money they receive at their grad parties, there are concerns as to whether or not grad parties will be as successful due to the poor date choices this year allows.
As seniors and their parents pulled out there calendars this winter and sat down to pick the perfect date and time for their graduates party, all people noticed the same thing. The weekend when grad parties tend to really start to pick up is the same weekend as prom. That first weekend and the next 3- 4 weekends after that is usually when the prime grad party date is. This year then the second weekend is also full. It is the weekend we graduate and have our all night party. Already the second week is a bad choice. Then finally the next weekend is empty for grad parties. Senior Taryn Dwyer says “This year is hard because no senior class has dealt with this but people will have to just spread theirs out as best they can. I am having a combined grad party so that more people will show up because they are going to two at the same time.”
As a senior you want to have a lot of people at your party. The more people the more money you will get. The more money you get the easier the students first year in college will be. With costs of books and computers and supplies and housing expenses going into the five to six thousands every penny you get at your party counts big time. “College is so expensive these days that I am going to save the money I receive for expenses next year such as books, supplies and food, it will help make my transition into living on my own easier” said by Erica Tramonte. College is the first time almost all students are finally on their own and they will need some help for the first year until they really understand how to handle money.
Some people may say that there are many weekends in the summer and everyone will find a date but with a grad party being so important, seniors want to keep their parties as close to the school year and graduation as possible to ensure that as many people as they can get will come to their party. “Having a Graduation party is important to me because I want to celebrate my graduation with my friends and family and I don’t get to see many of them that often” stated by Tina Range. It isn’t all about the money, yes it is a great convenience for the next year but many people just want to have their friends and family around them as they really celebrate the first part of their life and then look on to what is coming up next for them.
This year is going to be tough, but seniors will still have their grad parties and everyone will still try to attend. The people going may feel rushed with so many parties in one day but everyone understands how special and important a grad party is to each individual senior, so they will do what they can to make each person feel as happy and excited as the last and next.

Thursday, March 4, 2010

Story grad parties

As Seniors in the class of 2010 start to look toward graduation and their graduation parties they are all hit with the same problem. This year there is not many good dates to have a grad party. All parties are going to be stacked up within a few short weekends. With some people depending heavily on the money they receive at their grad parties, there are concerns as to whether or not grad parties will be as successful due to the poor date choices this year allows.
As seniors and their parents pulled out there calendars this winter and sat down to pick the perfect date and time for their graduates party, all people noticed the same thing. The weekend when grad parties tend to really start to pick up is the same weekend as prom. That first weekend and the next 3- 4 weekends after that is usually when the prime grad party date is. This year then the second weekend is also full. It is the weekend we graduate and have our all night party. Already the second week is a bad choice. Then finally the next weekend is empty for grad parties. Senior Taryn Dwyer says “This year is hard because no senior class has dealt with this but people will have to just spread theirs out as best they can. I am having a combined grad party so that more people will show up because they are going to two at the same time.”
As a senior you want to have a lot of people at your party. The more people the more money you will get. The more money you get the easier the students first year in college will be. With costs of books and computers and supplies and housing expenses going into the five to six thousands every penny you get at your party counts big time. “College is so expensive these days that I am going to save the money I receive for expenses next year such as books, supplies and food, it will help make my transition into living on my own easier” said by Erica Tramonte. College is the first time almost all students are finally on their own and they will need some help for the first year until they really understand how to handle money.
Some people may say that there are many weekends in the summer and everyone will find a date but with a grad party being so important, seniors want to keep their parties as close to the school year and graduation as possible to ensure that as many people as they can get will come to their party. “Having a Graduation party is important to me because I want to celebrate my graduation with my friends and family and I don’t get to see many of them that often” stated by Tina Range. It isn’t all about the money, yes it is a great convenience for the next year but many people just want to have their friends and family around them as they really celebrate the first part of their life and then look on to what is coming up next for them.
This year is going to be tough, but seniors will still have their grad parties and everyone will still try to attend. The people going may feel rushed with so many parties in one day but everyone understands how special and important a grad party is to each individual senior, so they will do what they can to make each person feel as happy and excited as the last and next.

Quotes

Taryn Dwyer
“This year is hard because no senior class has dealt with this but people will have to just spread theirs out as best they can. I am having a combined grad party so that more people will show up because they are going to two at the same time.”

Erica Tramonte
“College is so expensive these days that I am going to save the money I receive for expenses next year such as books, supplies and food, it will help make my transition into living on my own easier"

Tina Range
“Having a Graduation party is important to me because I want to celebrate my graduation with my friends and family and I don’t get to see many of them that often”

Monday, March 1, 2010

jpurnalism

topic: senior grad parties
angle: they are all ending up on the same days. how will seniors deal?

Friday, February 26, 2010

1. What can I write about? What is news?

On the surface, defining news is a simple task. News is an account of what is happening around us. It may involve current events, new initiatives or ongoing projects or issues. But a newspaper does not only print news of the day. It also prints background analysis, opinions, and human interest stories.

Choosing what's news can be harder.

The reporter chooses stories from the flood of information and events happening in the world and in their community. Stories are normally selected because of their importance, emotion, impact, timeliness and interest. Note: all these factors do NOT have to coincide in each and every story!

2. Identify what kind of a story it is

Hard news (+/- 600 words): This is how journalists refer to news of the day. It is a chronicle of current events/incidents and is the most common news style on the front page of your typical newspaper.

It starts with a summary lead. What happened? Where? When? To/by whom? Why? (The journalist's 5 W's). It must be kept brief and simple, because the purpose of the rest of the story will be to elaborate on this lead.

Keep the writing clean and uncluttered. Most important, give the readers the information they need. If the federal government announced a new major youth initiative yesterday, that's today's hard news.

Soft news (+/-600 words): This is a term for all the news that isn't time-sensitive. Soft news includes profiles of people, programs or organizations. As we discussed earlier, the "lead" is more literary. Most of YPP's news content is soft news.

Feature (+/-1500 words): A news feature takes one step back from the headlines. It explores an issue. News features are less time-sensitive than hard news but no less newsworthy. They can be an effective way to write about complex issues too large for the terse style of a hard news item. Street kids are a perfect example. The stories of their individual lives are full of complexities which can be reflected in a longer piece.

Features are journalism's shopping center. They're full of interesting people, ideas, color, lights, action and energy. Storytelling at its height! A good feature is about the people in your community and their struggles, victories and defeats. A feature takes a certain angle (i.e. Black youth returning to church) and explores it by interviewing the people involved and drawing conclusions from that information. The writer takes an important issue of the day and explains it to the reader through comments from people involved in the story.

Hint: Remember to "balance" your story. Present the opinions of people on both sides of an issue and let the readers make their own decision on who to believe. No personal opinions are allowed. The quotes from the people you interview make up the story. You are the narrator.

Editorial: The editorial expresses an opinion. The editorial page of the newspaper lets the writer comment on issues in the news. All editorials are personal but the topics must still be relevant to the reader.

Young People's Press publishes two types of editorials:

Youthbeat (+/- 700 words): Youthbeat's are YPP's editorial bread and butter. It's your story, from your point of view. Tell it like it is. Youthbeats usually (but not always) combine personal experience(s) with opinion/analysis. Essentially, you establish your credibility by speaking from experience.

My Word! (+/-600 words): An opinion piece. Short, sweet and to the point. Not as likely to be a personal narrative. Christmas "spirit" bugs you? Say why. Had an encounter with a cop that left you sour? Same deal. Be strong. If you don't like something, don't beat around the bush. This is a space for you to rant and roll with as much emotive power as possible.

3. Structure for your article

The structure of a news story (hard & soft news & features) is simple: a lead and the body.

The lead
One of the most important elements of news writing is the opening paragraph or two of the story. Journalists refer to this as the "lead," and its function is to summarize the story and/or to draw the reader in (depending on whether it is a "hard" or "soft" news story - See below for the difference between these two genres of news stories).

In a hard news story, the lead should be a full summary of what is to follow. It should incorporate as many of the 5 "W's" of journalism (who, what, where, when and why) as possible. (e.g. "Homeless youth marched down Yonge St. in downtown Toronto Wednesday afternoon demanding the municipal government provide emergency shelter during the winter months." - Can you identify the 5 W's in this lead?)

In a soft news story, the lead should present the subject of the story by allusion. This type of opening is somewhat literary. Like a novelist, the role of the writer is to grab the attention of the reader. (e.g. "Until four years ago, Jason W. slept in alleyways...") Once the reader is drawn in, the 5 "W's" should be incorporated into the body of the story, but not necessarily at the very top.

The body
The body of the story involves combining the opinions of the people you interview, some factual data, and a narrative which helps the story flow. A word of caution, however. In this style of writing, you are not allowed to "editorialize" (state your own opinion) in any way.

Remember:

The role of a reporter is to find out what people are thinking of an issue and to report the opinions of different stakeholders of an issue. These comments make up the bulk of the story. The narrative helps to weave the comments into a coherent whole. Hint: Stick to one particular theme throughout the story. You can put in different details but they all have to relate to the original idea of the piece. (e.g. If your story is about black youth and their relationship with the police you DO NOT want to go into details about the life of any one particular youth).

As a reporter, you are the eyes and ears for the readers. You should try to provide some visual details to bring the story to life (this is difficult if you have conducted only phone interviews, which is why face-to-face is best). You should also try to get a feel for the story. Having a feel means getting some understanding of the emotional background of the piece and the people involved in it. Try to get a sense of the characters involved and why they feel the way they do.

Okay, got it? Let's look at two examples as a way of summarizing the essentials:

Youth are banding together to start an organization. You want to show why are they doing that and the changes are they trying to make in the world. You want to say who they are and the strategies they are using.

An artist is having her first show. Why? What is it that she believes about her art? Is her artistic process rational or from the soul? What does the work look like?

4. Further tips for news writing

Finding story ideas

Keep your eyes and ears open; listen to what your friends are talking about.


Read everything you can get your hands on; get story ideas from other newspapers and magazines.


Think of a youth angle to a current news story.


Research a subject that interests you ask yourself what you would like to know more about.


Talk to people in a specific field to find out what is important to them.
Newsgathering

Begin collecting articles on your subject.


Talk to friends and associates about the subject.


Contact any agencies or associations with interest or professional knowledge in the area.


Create a list of people you want to interview; cover both sides of the story by interviewing people on both sides of the issue.


Collect government statistics and reports on the subject get old press releases or reports to use as background.
Interviewing do's and don'ts

Be polite.


Explain the ground rules of the interview to people unfamiliar with how the media works - this means that you tell them the information they give you can and will be published. If they do not want any part of what they say published, they need to tell you it is "off the record."


Tape the interview (so if anyone comes back at you, you have the proof of what was said).


Build a relationship with the person being interviewed.


Start with easy questions; end with difficult questions.


Read the body language of the person you're interviewing and if they get defensive, back away from the question you are asking and return later.


Don't attack the source.


Keep control of the interview; don't let the subject ramble or stray from the subject.


On the other hand, don't let your "opinion" of what the story should be colour the interview. Always remember that the person you are talking with knows more about the subject than you do.
Organizing the information

Gather your notes, interviews and research into a file.


Review your notes.


Look for a common theme.


Search your notes for good quotes or interesting facts.


Develop a focus.


Write the focus of the article down in two or three sentences.
Writing and editing

Remember you are the narrator, the story teller.


Don't be afraid to rewrite.


Be as clear and concise in the writing as possible.


Avoid run-on sentences.


Be direct.


Tell a good story.


Tell the reader what you think they want to know.


Always ask yourself what the story is about.


Read the story out loud; listen carefully.


1. find a topic
2. find an angle
3. collect data and info
4. gather interviews
5. write the story
6. edit/ revise/ proof

Wednesday, February 24, 2010

Tuesday, February 16, 2010

Jouralism law/ ethics

Notes on Journalism Law/Ethics

1. What are the 5 freedoms of the 1st ammendment?
-Speech
-Religion
-Press
-Assembly
-Petition

2. What is the Tinker Standard?
Background: Bro and sis wore black armbands to school to protest Vietnam War.
-Supreme court says...Student speech cannot be censored as long as it does not "as long as it doesnt materially disrupt class work or involve substantial disorder or invasion of the rights of others."

3. What is the Frasier Standard?
Background: Inappropriate speech for class president
-Because school officials have an "interest in teaching students the boundaries of socially appropriate beahvior," they can sensor student speech that is vulgar and indecent, even if it does not cause a "material or substantial disruption".

4. What is the Hazelwood Standard?
Background: censor stories in student newspaper about teen pregnancy and divorce
-Censorship of school-sponsored student expression is permissible when school officials can show that it has "reasonably related to legitiment pedagogical(teaching) concerns".


5. What is the Frederick Standard?
Background: Olympic torch goes through town and principal cancels school. Students make banner saying "Bong hits 4 Jesus". Suspended for 10 days.
-School wins because it was during a school function/field trip.

6. What is the definition of libel?
-Defames character
-Published
-False statement

Monday, February 8, 2010

Advertising

What is the company?
-Playstation

Who is the target audience:
-Gamers, male, 15- 25

What persuasive method used (humor, action, celebrity, human interest, etc.)?
-humor

How were camera shots and editing used to enhance the message?
-quick edits, blurring

What is the slogan/message for the company?
-want even tougher tackles? live in your world play in ours.

Was the message effective? Why or why not?
-its funny, i wouldnt buy it tough because i dont like sport video games


What is the company?
-budweiser

Who is the target audience:
-beer drinkers, football watchers, sports fans

What persuasive method used (humor, action, celebrity, human interest, etc.)?
-humor, sports

How were camera shots and editing used to enhance the message?
-shots of the feet, replay

What is the slogan/message for the company?
-none

Was the message effective? Why or why not?
-yeah its funny...


What is the company?
-Chrystler

Who is the target audience:
-luxury lovers, celin dion lovers, women

What persuasive method used (humor, action, celebrity, human interest, etc.)?
-celebrity

How were camera shots and editing used to enhance the message?
-sleek elegant shots

What is the slogan/message for the company?
-Drive and love

Was the message effective? Why or why not?
-yes.... love her i would buy it


What is the company?
-pepsi

Who is the target audience:
-people who like the osbors/ osmans/ brady bunch

What persuasive method used (humor, action, celebrity, human interest, etc.)?
-celebrity, humor

How were camera shots and editing used to enhance the message?
-zipping the cans and people, special effects

What is the slogan/message for the company?
-twist on a great thing

Was the message effective? Why or why not?
-no.... its gross


What is the company?
-FedEx

Who is the target audience:
-people who mail packages

What persuasive method used (humor, action, celebrity, human interest, etc.)?
-humor, movie play off

How were camera shots and editing used to enhance the message?
-play off of movie, flash backs

What is the slogan/message for the company?

Was the message effective? Why or why not?
-yeah, it makes me want to use fedex...


What is the company?
-Dodge

Who is the target audience:
-manly men

What persuasive method used (humor, action, celebrity, human interest, etc.)?
-humor, burly men,

How were camera shots and editing used to enhance the message?
-inside car, outside car, through windshield

What is the slogan/message for the company?
-grab life by the horns

Was the message effective? Why or why not?
-no


What is the company?
-gatorade

Who is the target audience:
-basketball watchers

What persuasive method used (humor, action, celebrity, human interest, etc.)?
-celebrity, sports

How were camera shots and editing used to enhance the message?
-sweats gatorade

What is the slogan/message for the company?
-is it in you

Was the message effective? Why or why not?
-no, dont like basketball


What is the company?
-ESPN

Who is the target audience:
-football watchers

What persuasive method used (humor, action, celebrity, human interest, etc.)?
-celebrity

How were camera shots and editing used to enhance the message?
-food shots, ring shots

What is the slogan/message for the company?
-this is sports center

Was the message effective? Why or why not?
-no, not that funny


What is the company?
-H&R block

Who is the target audience:
-people who do taxes

What persuasive method used (humor, action, celebrity, human interest, etc.)?
-finances, humor

How were camera shots and editing used to enhance the message?
-flashbacks,

What is the slogan/message for the company?
-dont get bad advice, let h&r black double check.

Was the message effective? Why or why not?
-not to me, not relevant


What is the company?
-bud lite

Who is the target audience:
-beer drinkers

What persuasive method used (humor, action, celebrity, human interest, etc.)?
-humor,

How were camera shots and editing used to enhance the message?
-upside down person, parade, perfect bottle

What is the slogan/message for the company?
-make it a bud lite

Was the message effective? Why or why not?
-yeah its funny


What is the company?
-visa

Who is the target audience:
-basketball watchers

What persuasive method used (humor, action, celebrity, human interest, etc.)?
-humor, celebrity

How were camera shots and editing used to enhance the message?
-tall shots, shots of sign

What is the slogan/message for the company?
-its everywhere you want to be

Was the message effective? Why or why not?
-yeah its funny

Wednesday, February 3, 2010

Journalism notes. News criteria

Definition:
Define “Journalism” in 1-3 sentences.
-Reporting current events that are newsworthy on the Internet, television, newspaper, radio and magazines.

List and describe the six criteria of newsworthiness.

TITLE DESCRIPTION EXAMPLE
1. Significance- Event that impacts numerous people- 9/11

2. Timeliness- Current events from not long ago- Sports (health care bill) (Haiti)

3. Prominence- prominent, important people- Obama gets a dog, britney cuts hair

4. Unusualness- Stange out of the ordinary- murder, natural disasters, sports wins

5. Promximity- Things that are close and hit close to home- wheather, traffic 35w bridge.

6. Human Interest- a feel good positive story- baby panda born at the zoo

*The bigger the news story the more of the criteria it will have.


What are the differences between print journalism and broadcast journalism?

1. Broadcast Journalism is much faster, get info quicker, live and more updated.

2. Print can go more in detail

3. Print can choose what you want to read and learn about

4. Print control when you read the news

5. Broadcast Journalism has video and audio and makes it more interesting.

6. Broadcast Journalism is more accessible



Why has online journalism (convergent media) become so popular?

Can be just like broadcast and print journalism in one. All the advantages of print journalism and broadcast journalism in one.